For decades, the people who feed our nation have been largely left behind by the digital revolution. While we build complex software for urban enterprises, the Indian farmer still struggles to access basic, reliable advice on soil health, pest control, or market prices. The knowledge exists, but it is often locked away in complex research papers, disconnected government portals, or apps that require high literacy and typing skills. It is a quiet, systemic disconnect that leaves our most important builders — our farmers — guessing in the dark when they need support the most.
KissanAI is stepping in to finally bridge this massive divide.
Founded in Surat by Pratik Desai, Lokesh Desai and Chintan P., KissanAI is an intelligent, voice-native AI platform that brings world-class agricultural knowledge directly to the farmer, in their own language.
Pratik and team realized that general AI models do not understand the deep nuances of Indian agriculture or local dialects. So, they did the hard work of building their own agriculture-specific language models from the ground up. Their platform allows a farmer to simply pick up a smartphone and speak naturally in Hindi, Gujarati, or any regional language. In seconds, the AI listens, understands the local context, and speaks back with precise, expert advice on crop management, weather, and real-time market prices.
What makes KissanAI so special is its profound empathy for the person actually working in the field. It completely removes the barrier of text and literacy. It takes the most advanced technology in the world and makes it as simple as having a conversation with a trusted friend over the phone. For larger agricultural businesses and agronomy teams, it acts as an intelligent engine that helps them coordinate supply chains and reach millions of farmers without the usual operational chaos.
The market? The millions of smallholder farmers across the global south and the large agricultural enterprises that support them.
Pratik, Lokesh, and Chintan are true change agents. Pratik, coming from a farming family himself, chose to use his deep technical expertise not to build just another corporate software tool, but to solve a profoundly human problem at the very foundation of our country. Watching our homegrown founders build world-class AI that serves the grassroots is a beautiful reminder of the larger, unfinished agenda we are all part of. They are giving power and momentum back to the people who grow our food.
Let’s celebrate the builders.
w/ Jay Ingle & Dikshant Joshi
#AgriTech #ProductNation
